Gain The Data Driven Skills That Will Amplify Every Marketing Dollar You Spend
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As featured on:
A Tale of Two Marketers
The primary objective of a modern digital marketer is to position their business (or clients' business) for cost-effective growth as efficiently as possible.
But not all marketers are created equal.
The analog marketer attempts to drive growth by relying solely on tactics and technology. They prize shortcuts over diligence, and action over results. Growth hacks. Exploits. Spam.
The data-driven digital marketer sees the bigger picture. They know how to use the latest technology and tactics in a way that prioritizes data-driven strategy over guesswork. They understand the most direct path to growth comes through experimentation, carefully measuring outcomes, and painstakingly analyzing results. Growth Strategies. Optimizations. Value.
Data-Driven: Choosing data over intuition and guesswork to make decisions
The data-driven marketer is strategic enough to see the big picture, while humble enough to improve results by leveraging data as their guide.
The data-driven marketer isn't concerned with collecting more information. They fine-tune their platforms and tools to get access to better information at the right place and time.
They use their skills to simplify their organization's business initiatives - not to show off how much they can do. And, they base their actions on delivering measurable results.
"Data driven organizations are 23 times more likely to acquire customers, six times as likely to retain those customers, and 19 times as likely to be profitable as a result."
- Mckinsey Global Institute
At Data Driven, we train you to be a more skilled, data-driven digital marketer.
So say goodbye to your VHS Tapes, Analog Marketer - and say hello to HD Streaming video!
The Data Driven Difference
The internet is awash with 1000's of tutorials, videos, and blogs that use sensational headlines and persuasion principles to make you think every single article you read is a "game-changer."
You don't need to read any more "water is wet" articles. You're much better off learning from in-depth tutorials on how to make an impact in a crowded marketplace.
Which is why at Data Driven, we don’t just teach you mastery of a platform: We help you bend marketing platforms to meet the needs of your business.
By cutting through the noise, we help you get to the data that’s meaningful to your business.
Not only that, we help you take control of your progress by using that data to make better business decisions.
For example, we don’t just show you how to implement Google Analytics for your website…
...We show how to turn Google Analytics into the central nervous system of your online business.
We don’t just show you how to install tracking scripts using Google Tag Manager…
… We advance your ability to use Tag Manager to collect the customer data that will transform your sales and marketing results.
And we don’t just teach you how to spend money on Google or Facebook Ads…
… We give you the Data Driven methodologies and systems that deliver a consistently high return on ad spend.
The bottom line is, we DON’T train taskmasters.
We help build the strategic thinkers that are crafting the next “High ROI” marketing techniques.
Want to learn a little more about what we do? Hear from our members.
Straight Out the Mouths of Our Members
"We've been growing every year since I started my first (Data Driven) course. I invest in a new course every year."
"Other programs I've tried in the past... Frankly, they pale in significance... for me, Data Driven is the place to go..."
Ryan Soper Powell
"If you're thinking about taking this course (Google Ads Mastery), just do it! You're going to make your investment back in two to three months..."
Phukhamin "Game" Radomsuk
"A surefire way to learn the data-driven approach to digital marketing."
Getting started with Data Driven
Ok, so you've read every single word above and are thinking, "this is cool, how do I become data-driven?"
I thought you'd never ask.
The easiest (and most cost-effective) way to get started is by joining our Bootcamp courses.
Data Driven Bootcamps
Our 5-day, quick start Bootcamps will bolster your strategic knowledge of the techniques that work on the leading digital marketing platforms.
These programs build your skills quickly while giving you access to exclusive Data Driven resources you can put into action right away.
Data Driven Mastery Programs
Our Mastery level programs develop undeniable skills that produce a strategic advantage across a variety of digital marketing disciplines.
Our Google Ads and Analytics Mastery programs also prepare you to earn your Google marketing certifications.
Business Building Program for Agencies
and Service Providers
Our business programs give agency owners and freelance service providers the knowledge and techniques required to achieve their boldest business ambitions.
Each program delivers real-world, proven skills taught by experienced agency owners who have put in the hands-on work to build their businesses. There's no fluff here, just hard-fought business lessons by advocates for your business success.
Still have questions?
Here are a few more answers 😉
In which order should I take your Mastery level courses?
We recommend you join the program that fits your most immediate in terms of your marketing objectives. That said, here's how our Mastery level programs overlap.
Facebook Ads and Google Ads Mastery will teach you a complete advertising process for these platforms. You can take either of these programs independent of our other courses.
Google Analytics Mastery is a three-in-one program that delivers beginner, intermediate, and advanced level skills. Once again, you don't need to have completed any of other courses to participate in this program.
Tag Manager Mastery dovetails the knowledge you'll gain in the beginner and intermediate levels of Google Analytics Mastery. This program is perfect for those who want to simplify advanced tracking techniques and make their marketing data 10X more valuable . You should have at least a beginner understanding of Google Analytics before you join this program.
Data Studio Mastery is designed to help you simplify reporting and make interpreting your data much more valuable to your business. Having a beginner to intermediate knowledge of Google Analytics will help you get the most out of this program.
How can I become a Data Driven Member?
You can become a Data Driven member by joining any of our courses. Data Driven members get immediate access to exclusive benefits, like over $1800 worth of discounts on digital marketing tools, membership in our private Facebook group, and exclusive program discounts.
Can you help me get my Google Certifications?
Both our Google Ads and Google Analytics Mastery programs will help you earn your Google certifications. In these programs, we even walk through the certification assessments with you.
We guarantee, that if you complete these programs, you will pass your Google Search Advertising and Google Analytics certification tests on your first attempt.