The Data Driven Blog
The Data Driven blog is packed with fresh, unique content that ties together the why, the how and the when behind tried and true digital marketing techniques and strategies.
Feel free to pick through our latest posts… or feed your favorite marketing curiosity by following along with one of our in-depth guides.
Google Analytics for Bloggers – The 2023 Beginner's Guide
Blogging and sharing your passion with the world is fun. And that is a problem because you are not…
How to Track Mailto Links in Google Analytics 4?
How many times do people click on an email address on your website? Alas, Google Analytics 4 doesn’t track…
The GA4 landing page report is broken, but you can fix it
Do you blindly rely on the default landing page report of Google Analytics 4? Then it’s time to take…
GA4 custom reports – Shortcut to data you really need
Google Analytics 4 is filled with reports and data you will never look at. On the other hand, there…
Tracking QR Codes in Google Analytics 4 – The Ultimate Guide
Most paid QR code generator platforms have built-in statistics. Yet, they don’t give insights about what visitors do on…
404 pages in GA4 – Find, Analyze, Monitor and Fix
In Google Analytics 4, you can easily find data about 404 pages. If you want an in-depth analysis of…
Enhanced Measurement GA4: Easy User Activity Tracking
Enhanced measurement is the easiest way to enrich your GA4 reports with data about 7 different user activities on…
GA4 Custom Channel Grouping – Campaign ROI optimization
The predefined Google Analytics 4 channel group gives you a granular view of the channels that drive traffic to…
GA4 browser size and screen resolution report: UX metrics
Size matters. This is also true for the dimensions of your visitors’ screens. Sometimes the design will break and…
Google Tag Manager vs Google Analytics – Which tool to use?
Google Tag Manager or Google Analytics? You’re not the only earthling wondering which tool you need to achieve what…
Filter Internal Traffic in GA4 – More Valuable Data
Data in Google Analytics 4 from visits of your employees or colleagues can lead to crappy conclusions and disastrous…
How to learn Google Analytics 4? Beginner to expert
Learning Google Analytics is a smart investment for your career or business. But how do you go from zero…
How to access Google Analytics without Gmail? (2 options)
You can access Google Analytics with any email address, provided it is linked to a Google Account. That doesn’t…
Google Analytics 4 real time report not working – (Fixed)
If you don’t see real-time data in Google Analytics 4, something is obviously not right. We listed the 5…
Is Google Analytics location data accurate?
Google Analytics location data is important to analyze the performance of your organic and paid campaigns. As for all…
Understanding The Google Analytics 4 Realtime Report
The Realtime report contains the most intuitive section of GA4. Although the real-time data is limited, the report can…
Why is Google ending Universal Analytics?
The announcement of Google to sunset Universal Analytics in 2023 caused an earthquake in the digital marketing landscape. Emotions…
Organic search traffic in Google Analytics 4 – The Complete Guide
Do you know how many people visited your website after doing a search? GA4 makes it easy to find…
Why is Google Analytics not working? (3 Main Reasons)
As other software, Google Analytics 4 is prone to errors. You can categorize these as 3 main issues. For…
How to set up Google Analytics 4? (Checklist)
Setting up Google Analytics 4 with our checklist prevents you from missing vital steps and data later down the…
5 ways to practice Google Analytics without a website
From a technical point of view, there is only 1 way to practice Google Analytics without a website or…
