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Google Tag Manager Marketing Hub

Whether you are brand new to tag management or looking to increase your GTM aptitude…  this hub page provides you with a host of unique guides and resources that will help you advance your skills.

Get started by checking out:

  • Our Free Resources
  • The Google Tag Manager Tutorial
  • Tag Manager Mastery
  • Blog Posts covering Google Tag Manager

Free Resources

GTM Account Setup & Installation Checklist

Use this step-by-step checklist to get started with GTM


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GTM Download

Tracking Checklist

Discover how to use GTM to track every downloadable resource on your site

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GTM FB Pixel

Installation Cheatsheet

Get your FB pixel installed quickly and correctly using GTM

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GTM Tutorial: A Step-By-Step Guide To Getting Started With GTM

Our step-by-step Google Tag Manager Tutorial will teach you how to get started with GTM.

  • Part 1: Do You Need Tag Management?

  • Part 2: How Google Tag Manager Works

  • Part 3: How To Migrate Your Existing Tracking To Google Tag Manager

  • Part 4: The Value Of Google Tag Manager

  • Part 5: Four Beginner Tag Manager Mistakes To Avoid

  • Part 6: Implementing Basic Event Tracking (With Examples)


How And When To Automate Google Analytics Event Tracking In Google Tag Manager (GTM)

Learn how to use event tracking in Google Tag Manager to optimize your web pages and get better results from your marketing campaigns.

  • Part 1: Download Tracking in GTM

  • Part 2: External Link Clicking in GTM

  • Part 3: Video View Tracking in GTM (Works for YouTube and Vimeo)

  • Part 4: Scroll Tracking in GTM

tag manager Mastery

Discover how to use the digital marketing "easy button" to simplify tagging and tracking inside Tag Manager Mastery!

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Paid Tag Management Solution or Google Tag Manager?

Google Tag Manager or Paid Tag Management Solutions? Which is better?

  • Part 1: Ignore the Problem

  • Part 2: Build a New House

  • Part 3: Use a Pre-Built Tag Manager

  • Part 4: Hire a Professional to Create a Custom Tag Management Blueprint


5 Ways to Troubleshoot Your Google Tag Manager Installation

Google Tag Manager is an amazing tool for marketers. But, it can be difficult to troubleshoot when installing. This guide shares few ways you can work the bugs or hiccups out of you GTM installation.

  • ​Part 1: Write Good Code and Validate Your JavaScript

  • Part 2: Use Google Tag Manager's Preview Link to debug in Firefox with Firebug

  • Part 3: Use the Google Chrome Browser's Developer Tools

  • Part 4: Understand the Benefits and Drawbacks of Other Debugging Tools

  • Part 5: Use Real Time reporting in Google Analytics


More Google Tag Manager Content From The Blog

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